Our Ambassadors

The highly visible people who tell the Invisible Chips story to the nation.

Tom Kerridge

Tom’s a force of nature and, just like Invisible Chips, hugely popular.

He’s always ready to support us at Hospitality Action. We love the passion and commitment he shows to our industry and we are so delighted he’s agreed to give us a hand (and flowers) in bringing Invisible Chips to life.

Heston Blumenthal

When the inventor of the Triple-Cooked Chip, says he will conjure up a Triple-Cooked Invisible variety, then you know you are on to a winner.

We couldn’t have asked for a finer chef to be the first to let us into his kitchen and show us just how the magic happens.

And to be clear, zero fat ducks were harmed in the making of these wonderful Invisible Chips.

Fred Sirieix

Our much-loved Maître d’ was the perfect choice to introduce the world to Invisible Chips.

Who doesn’t love chips and who doesn’t love Fred?

He puts the Oh La La in to everything he does and that was exactly what we needed to launch Invisible Chips to help us support the hospitality industry, one portion at a time.

Featured Stockists

From haute cuisine to the high street the Invisible Chips movement is growing.

The Hound

A welcoming local in the heart of Chiswick, The Hound brings together great food, perfect pints, and a relaxed neighbourhood feel. Whether it’s a Sunday roast with family, a pint in the courtyard, or a visit with your four-legged friend, it’s a pub made for everyone. Hospitality Action is a lifeline for those in the hospitality industry, offering support during times of hardship, illness, or crisis. We proudly support Hospitality Action through year-round fundraising, helping to ensure our team and peers have access to essential resources and support.

The Hound
The Cinnamon Club

"When we heard about Invisible Chips, we knew we had to add them to our menu, but we gave them a little twist and created our own Invisible Naan! Our Invisible Naan is made with the very best local ingredients and cooked in a tandoor using a 1000 year old technique by our very skilled chefs. Order our Invisible Naan and all proceeds go towards adding more joy to the lives of people who are supported by Hospitality Action around the UK."

The Cinnamon Club
Imperial Hotels London

"Hospitality Action does some amazing work to support those at risk within our sector and we are proud to support their cause by offering ‘Invisible Chips’ on our menu at The London Pub and Callaghan’s. We have no doubt that our guests will play their part and encourage other venues to join in this fantastic campaign."

Imperial Hotels London
Iconic Luxury Hotels

"Our industry has faced a tough few years but at Iconic we know that the best way to push through is to help each other with a positive attitude. We are proud to stock Invisible Chips and give our loyal guests the opportunity to support our industry."

Iconic Luxury Hotels
The Coaching Inn Group

"We are proud to support Hospitality Action’s Invisible Chips campaign and do our bit by adding them to menus across all of our Coaching Inn sites. We encourage others to do the same so we can all give our customers the opportunity to support our industry and the people who run the places they love."

The Coaching Inn Group
Hilton

"Invisible Chips are the easiest dish our chefs have ever had to cook! The newest addition to our menu is putting a smile on our guests’ faces – and providing much-needed support to hospitality workers impacted by the cost of living crisis. We’re delighted to be supporting such an important cause at more than 50 of our restaurants and bars across the UK."

Hilton
The Torridon

“It’s well known how tough things have been for our industry in recent years. From the pandemic to substantial rising costs, we’ve all been through some of the most difficult trading years in memory. We’re proud to be part of the Invisible Chips brigade and know that each portion sold makes life a little easier.”

The Torridon
Urban Guild

"Seeing how the hospitality industry has continued to focus on its hard wired DNA to care for and look after others no matter what, has been inspiring and humbling. Now with Invisible Chips we can offer the public an easy and fun way of showing their thanks and support for an incredible sector when the chips are down."

Urban Guild
Gillray's Steakhouse & Bar

"Purchasing a portion of Invisible Chips makes a genuine difference to hospitality workers across the UK. Whether you buy a bowl in our restaurant or via the Invisible Chips website, you’ll be making life better for hospitality people in despair."

Gillray's Steakhouse & Bar