The highly visible people who tell the Invisible Chips story to the nation.
Tom’s a force of nature and, just like Invisible Chips, hugely popular.
He’s always ready to support us at Hospitality Action. We love the passion and commitment he shows to our industry and we are so delighted he’s agreed to give us a hand (and flowers) in bringing Invisible Chips to life.
When the inventor of the Triple-Cooked Chip, says he will conjure up a Triple-Cooked Invisible variety, then you know you are on to a winner.
We couldn’t have asked for a finer chef to be the first to let us into his kitchen and show us just how the magic happens.
And to be clear, zero fat ducks were harmed in the making of these wonderful Invisible Chips.
Our much-loved Maître d’ was the perfect choice to introduce the world to Invisible Chips.
Who doesn’t love chips and who doesn’t love Fred?
He puts the Oh La La in to everything he does and that was exactly what we needed to launch Invisible Chips to help us support the hospitality industry, one portion at a time.
From haute cuisine to the high street the Invisible Chips movement is growing.
"Invisible Chips are the easiest dish our chefs have ever had to cook! The newest addition to our menu is putting a smile on our guests’ faces – and providing much-needed support to hospitality workers impacted by the cost of living crisis. We’re delighted to be supporting such an important cause at more than 50 of our restaurants and bars across the UK."
"Our industry has faced a tough few years but at Iconic we know that the best way to push through is to help each other with a positive attitude. We are proud to stock Invisible Chips and give our loyal guests the opportunity to support our industry."
"We’re excited to announce that guests visiting any Fridays restaurant will have the opportunity to add a portion of charity fries to their order. Every portion helps hospitality families in crisis across the UK so be sure to order some ‘Invisible Fries’ from our menu when you next visit!"
"Hospitality Action's work is crucial, particularly in a post-pandemic world where the industry has had lives turned upside down. We are lucky to have loyal customers who have been incredibly supportive to us in the last few years and we want to thank them all for ordering Invisible Chips and contributing to such a worthy cause."
“By becoming an Invisible Chips stockist we’re doing our bit to protect the livelihoods of thousands of UK hospitality workers. After all, steak and chips are the perfect pairing, even if the chips are invisible!”
"Invisible Chips have been on the menu at Norma for over a year. They were incredibly easy to set up and, as they’re such a novel idea, they sell themselves. Guests often ask our front of house team the meaning behind Invisible Chips creating a better understanding of what our industry has faced since the onset of the pandemic and what can be done to help."
"Purchasing a portion of Invisible Chips makes a genuine difference to hospitality workers across the UK. Whether you buy a bowl in our restaurant or via the Invisible Chips website, you’ll be making life better for hospitality people in despair."
"There is no risk or outlay to your business by setting up Invisible Chips. It’s nice for hospitality staff to know that you are championing a worthy cause and also ensures they are aware they have a support system through Hospitality Action, should they ever need to use it. Above all you are directly supporting the wider hospitality family and those that need help."
Gary Usher, Chef-Owner of Elite Bistros, is a long-time advocate of our work. Invisible Chips are sold at all of the Elite Bistros, including firm favourites Sticky Walnut, Wreckfish and Kala. Needless to say, Invisible Chips fly off the shelves, and Elite Bistros are always within the top five of the highest annual sales stockists.